Industry and Marketing Research. There is much to be learned from professional and trade associations.
PLASA emerged from the British Association of Discothèque Equipment Manufacturers (BADEM), who had formed in 1976 with the mandate to run an annual trade show. They changed their name to the Professional Lighting & Sound Association (PLASA) in 1983, at a time of rapid technological advancement. A group of industry leaders identified the need for a collective trade body to help steer and sustain the rising reputation and growth of the entertainment technology industry and all those who work within it. Throughout the past few decades PLASA has rolled with the times, supporting its members in a multitude of ways and setting the stage for internationally renowned trade exhibitions. PLASA continues to be the voice of a multi-faceted industry which is growing each year by supporting and championing pioneering professionals around the world.
Industry Directory - yearlyServices News - monthlyStandards News - monthlyLighting and Sound International - monthly
The PLASA Show - yearly in SeptemberAGM - Yearly in June
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